“19 nonprofit gurus share their fundraising secrets. Chapters include: board involvement, feasibility studies, generating multiple revenue streams, hiring consultants, special events, direct mail, planned giving, grants, major gifts, cause-related marketing, corporate giving, internet fundraising, social entrepreneurism, newsletters, accounting 101, strategic alliances, and donor recognition. – The latest strategies for getting your board involved in fund raising – Exact steps to begin a feasibility study – Proven strategies to develop multiple revenue streams – The smartest methods to boost revenues at your special event – Learn how NOT to get burned when hiring a consultant – Maximize your opportunities with direct mail – Discover the potential of planned giving – Write a better grant that hits the mark – Acquire more major gift donors – Link with major corporations to use cause related marketing to not only raise big bucks, but visibility as well – Get your hand into the corporate pocket – Learn to use the potential of the internet to increase your funding base – Create an environment where opportunities are analyzed and opportunities pursued with social entrepreneurism – Exact steps for fabulous newsletters – Making the money, learn to count it with accounting 101 – How to you forge strategic alliances – Create a system where donors come back with a solid donor recognition program” – Publisher’s description
